Footfall Increase - How many customers visit your store? If you are not happy with the numbers, EXEMPLAR can give you simple yet effective solutions to increase the number of footfalls in your store.
Conversion Increase - Out of the people who visit your store, how many of them end up buying something? There are numerous ways to increase this conversion rate and we can help you with the same.
Average Bill Value Increase - It is not enough to have a higher conversion rate. Next most important aspect is the average bill value i.e. on an average how much does each customer spend in one visit. EXEMPLAR has developed several strategies to increase the average bill value and these can be customized as per your retailing needs.
Store Location Analysis – If you intend to open a new store in a city, what is the best location for the same? Or if you have a choice of locations, which one should you choose? Using simple research techniques we provide you with an Attractiveness Index of a location for your kind of retail store. This will help your decision making.
Layout & Planogram – The success of a retailing venture also depends on how the store is laid out in different sections which makes shopping easy for the customers. We plan section location and within sections, how the products should be stacked and in what quantities. You get a layout that facilitates easy refilling of stocks, inventory management, reducing pilferage & shop lifting etc.
Display & Visual Merchandising – Attractive and ergonomic display & visual merchandising helps increase shopper comfort and sale of products. We can help you with designing your seasonal in shop and window displays and visual merchandising to give you an edge over your competitors.
Sales Staff Training – Training and improvement of the retail sales staff is very important to increase the shopper loyalty to your retail store. Most of the staff in retail is not highly qualified, properly trained people are not easily available, plus these usually come from a different strata of the society when compared to your customers. Teaching them the right etiquettes and manners, giving them the correct product knowledge is important and that can be done using our highly effective training methodology.
